When in doubt don't seek salvation in what you know; questioning is the source of knowledge.

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Creating Effective Advertising Using Semiotics

Korean edition 2003 (Trans. Song, Kie-in and ...

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Korean edition 2003 (Trans. Song, Kie-in and Baek, Moonhynn).
Communication Books:Seoul, 2004. ISBN 89-8499-205-4


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